WE BRING OUR CLIENTS’ VISION TO LIFE IN-STORE BY COMBINING VISUAL AND EXPERIENTIAL INNOVATION
We transform retailers’ new store and remodel plans into store-level success, focusing on objectives. Our best-in-class decor manufacturing and installation experts help create powerful retail environments. GSP brings design, construction, and installation expertise to all projects.
NEW TO INDUSTRY
Implementing success through design.
REBRANDS
Brand-right design across networks.
CATEGORY
Updating your services lifts sales.
STORE DESIGN
GSP designs living, breathing retail spaces with branding, merchandising and décor in mind. Our retail and design leaders innovate with customer experience, in-store and foodservice marketing. We remodel to create memorable brand interactions to connect shoppers to stores.
- Concept & New-To-Industry stores
- Store remodels
- Light touch store updates
- Category & department reimagining
VISUAL MERCHANDISING
GSP blends science and art to maximize clients’ retail sales through innovation in store fixtures, décor and displays. Our award-winning retail creators design for brand, budget and maximum impact. We leverage manufacturing capabilities to deliver value, durability, and sustainability.
- Fixtures & displays
- Wayfinding & evergreen messaging
- Permanent signage & décor
- Durable design & construction
“I couldn’t have asked for anything more out of GSP’s Visual Merchandising team… We enjoyed and appreciated the GSP team at the GM Conference this year and want to use them again. Their team was wonderful to work with and went over and beyond what they were asked to do.”
DEBBIE ALLEY
eLearning Designer, Pilot Flying J
SURVEYS & INSTALLATIONS
GSP supports complex, multi-store installation and site profiling projects with a tech-enabled team. GSP leverages the latest 3D scanning technology and project tracking processes to develop reliable installation plans and deliver flawless store-level execution.
- Store-level de-branding & demolition
- Fixtures & wayfinding installation
- Exterior & interior construction
- Store-level surveying & 3D scanning
CHAIN ROLLOUTS
The retail project management experts at GSP command chain rollouts across multiple markets and store networks. We schedule projects, contractors and suppliers; and tailor communications to each project. GSP leverages buying power and logistics to deliver economies of scale for high-impact projects, on time and budget.
- Store remodels, NTI, legacy rebrand
- Virtual toolkits harnessing scalability
- Consistency from Store 1 to 10,000
DIGITAL DISPLAYS
GSP designs, builds and supports digital sign networks powered by AccuStore for brand-right impact. AccuStore provides contextual playlists and API integrations to automate menus. Our turnkey-service harmonizes digital sign content with other collateral, tailored to each store.
- Turnkey implementation from sourcing and installation to content management
- Powerful central management platform and workflow with monitoring and troubleshooting
- Datafeeds include menu pricing, news, wx, social media
- Synchronized screens, menu boards, video walls
“GSP not only delivered a new sign type for our stores, they engineered a solution for us that allows growth for our evolving initiatives.”
JACQUELYNN HENDERSON
Director of Marketing, MAPCO
