GSP helps you compile, manage and share a complete set of accurate data for each store—so you can effectively drive execution of your retail strategy.
Our survey services will ensure that you know the details of every store to improve capital expenditure decisions, store understanding and store support. AccuStore®, GSP’s proprietary store intelligence software solution, helps you optimize planning and enable flawless, store-specific retail execution. With the mobile app, you can update store profiles and provide field insights in real time.
We also have the tools to enable faster campaign rollouts. Our store-specific marketing guides allow you to communicate marketing and operational information tailored to each specific retail location so there’s no confusion. These detailed, easy-to-follow guides include store-specific promotional summaries and sign placement guides that show the exact location to place each POP sign in the store. By giving your stores precisely the information they need, you’ll see improved in-store accuracy, store-level compliance and execution of your POP marketing strategy.
GSP ensures you always have the real-time store intelligence you need to make the most impactful decisions – and to truly know your stores as well as your store managers do. Our store-specific marketing guides deliver your marketing vision just the way you pictured it. This will help shorten lead times for program rollouts and improve execution of your campaigns.