CROSBY’S LEGACY CONCEPT STORE

‹ WORK CROSBY’S LEGACY CONCEPT STORE The Reid Group, which is the parent company of Crosby’s Convenience Stores in Buffalo, NY, has an extraordinary situation. As they approached their centenary of being in business, they realized it was time to update their brand. With 100 years of serving Buffalo residents, there’s a lot to celebrate, […]

YESWAY & ALLSUP’S USES ACCUSTORE SURVEYS

Yesway / Allsup’s deployed an AccuStore survey across the chain’s 425 stores to determine which of the three machines were located in each of the stores.

TXB FLAGSHIP STORE

‹ WORK TXB FLAGSHIP STORE Kwik Chek embarked on a complete rebrand and name change to TXB (Texas Born) with plans to open a NTI store in Georgetown, Texas. Keeping TXB’s mission to “Leave ‘em Better” at top of mind, the company’s CEO, Kevin Smartt was looking for more than just a different logo or […]

ATHLETA & GSP RECLAIMED 60 TONS OF GRAPHICS

‹ WORK ATHLETA Athleta & GSP ReCLAIMED 60 TONS of Graphics CHALLENGE Athleta, a popular women’s activewear retailer and Certified B Corporation, is passionate about sustainability. Because malls and shopping centers were unable to recycle fabric graphics, the retailer approached GSP looking for a sustainability solution that was simple and cost effective. SOLUTION GSP accepts […]

STORE PROFILES REDUCE COSTS

‹ WORK WALGREENS Walgreens Reduces Marketing Costs By 20% CHALLENGE The marketing department could no longer trust the accuracy of its data to make good ordering decisions for its 8,000+ stores. They had resorted to sending out a generic store signage kit – and up to 50% of what they printed was being thrown out. […]

MARKETING KITS LOWER EXPENSES

‹ WORK THORNTONS Store-Specific Fulfillment Creates Accurate Marketing Kits and Reduces Costs by Over 30% CHALLENGE Based in Louisville, Kentucky, Thorntons currently operates over 190 stores that provide fresh foods, high quality beverages and fuel in six states: Florida, Illinois, Indiana, Kentucky, Ohio and Tennessee. Thorntons POP provider didn’t have the technology required to customize […]

SURVEY DATA REVEALS MARKETING NEEDS

‹ WORK CROCS Store Survey Uncovers Thousands in Savings CHALLENGE Crocs, a leader in casual footwear, asked us to survey all locations in the U.S., Puerto Rico and Canada. They did not have the data to understand what graphics each store needed, which resulted in overage being sent. They had to guess at store distributions […]

US CELLULAR

‹ WORK US CELLULAR Expert Retail Methodology Results in Accurate Store Profiles CHALLENGE Our client wanted a complete site survey done of all its stores to help corporate eliminate guesswork and determine the investment needed to plan capital improvements. Accuracy of data was their number-one concern. So we completed a business needs analysis and determined […]

SPORTS RETAILER

‹ WORK CASE STUDY Sports Retailer Makes Faster Merchandising Changes with AccuStore CHALLENGE A prominent 220-store sporting goods chain was relying on outdated information to make merchandising and marketing decisions. It took months to roll out a new strategy. They wanted to better understand their stores in regards to space planning, product allocation and brand […]

SUPERAMERICA ACCUSTORE PORTAL

‹ WORK SUPERAMERICA How The AccuStore Store Portal Improved Inventory Management CHALLENGE SuperAmerica was looking for a centralized platform for store management to replenish POP and also order merchandising and other store supplies from multiple 3rd party vendors. The merchandising items were being supplied and shipped from the various vendor warehouse locations. They were looking […]