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How The AccuStore Store Portal Improved Inventory Management

SuperAmerica logo


SuperAmerica was looking for a centralized platform for store management to replenish POP and also order merchandising and other store supplies from multiple 3rd party vendors. The merchandising items were being supplied and shipped from the various vendor warehouse locations. They were looking for one inventory management platform for store personnel to order any needed replacement signs or parts, including these various 3rd party warehouse items.
SuperAmerica storefront


GSP provided their proprietary store intelligence software, AccuStore, as solution for SuperAmerica’s centralized inventory management platform. AccuStore’s Store Portal now allows our customers to add their own inventory items, create 3rd party vendors and associate those items to the appropriate supplier. This new feature allows the application to understand how to process order requests based on the mixture of potential suppliers and notifies each vendor via email to fulfill specific orders.
GSP POP Asset Manager screen
SuperAmerica fountain soda
Alon summer campaign

Our Brand Story

GSP started as a printing company in1978. We found our niche supplying in-store signage for convenience stores when retailers guessed quantities they needed. This led to overage, waste and expense. To solve this, we developed software to guarantee on-time delivery of “the right size sign, to the right store, every time.”

In 2014, we started AccuStore with a dedicated team. As software helped drive our growth, we realized that new printing and fulfillment sites near customers could drive business and improve sustainability. We acquired companies that fit GSP’s technical excellence and superior customer service models.

First was Great Big Pictures in Madison, WI in 2015. They lead the field in large format printing and visual merchandising for iconic fashion retailers. Their standards for customer service include award-winning sustainability programs, and expertise to bolster retail environments services.

In 2020, GSP acquired Custom Color in Lenexa, KS. The company supplies printed graphics to leading retailers. Custom Color’s stellar quality in fabric printing also aligns with GSP’s values.

GSP provides branding and marketing services with a focus on site-specific execution to help transform our customers’ growth strategies into store-level success. We design retail environments to engage shoppers and provide superior customer experiences. AccuStore powers our retail marketing, execution and digital display technologies and ensures stores get only what they need. GSP is a forward-thinking company that’s here to serve retailers now, with a focus on their future.

GSP delivers graphics and digital marketing to over 75,000 retail locations. Our experts provide retail branding and marketing services, focused on site-specific execution. Our methods ensure stores get only the POP they need, at the lowest cost. Our Retail Environments team creates and deploys amazing, in-store shopping experiences.