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2015 Design Awards

Chick’s Store to Stripes Rebranding

‹ INSIGHTS  |  AWARDS 2015 DESIGN AWARDS American Advertising (ADDY) Gold Award (Local) “Chick’s Store to Stripes Rebranding” GSP’s design work for the rebranding of the Chick’s store to Stripes won a 2015 Tampa Bay Advertising Federation Gold ADDY Award in the Sales Promotion Branded Environment category for the American Advertising Award competition. American Graphic Design Awards […]

2015 Technology Awards

AccuStore’s Store Hub screen

‹ INSIGHTS  |  AWARDS 2015 TECHNOLOGY AWARDS CSP Retailer Choice Award 2015 “Best New Product Finalist” AccuStore’s Store Hub was named one of the top three technology/software products of the year by the convenience store industry for its ability to provide a dashboard view of vital store-level information. Retail TouchPoints Store Operations Superstar Award Circle […]

Simple does it… a look at McDonald’s POP

McDonald's window signage

Utilizing inspiration from the “Golden Arches,” McDonald’s sometimes uses simple arch-shaped window graphics to communicate timed promotions, price impact and the power of new products.

2014 Print Awards

Eye Screen Print

‹ INSIGHTS  |  AWARDS 2014 PRINT AWARDS SGIA Print Awards, October 2014 GSP earned three awards, Gold, Silver and Bronze from the Specialty Graphic Image Association in their annual competition. SGIA Gold Print Award “Eye Screen Print” “Eye” screen print entry received Gold award in the SGIA Golden Image Awards for the Fine Arts, True […]

2014 Design Awards

Heineken Beer Display

‹ INSIGHTS  |  AWARDS 2014 DESIGN AWARDS American Advertising (ADDY) Award – Gold (district) “Heineken Beer Display” The Heineken beer display, designed for Circle K stores, was recognized in the POP/posters/signs category. The display, which consisted of large three-dimensional contour-cut beer bottle aisle invaders and floor graphics, was used to create impact and improve visibility. […]

2013 Technology Awards

CSP Retailer Choice Award 2013 logo

‹ INSIGHTS  |  AWARDS 2013 TECHNOLOGY AWARDS CSP Retailer Choice Award 2013 Best New Product Finalist GSP Surveyor™ (AccuStore predecessor) Named one of the top three technology/software products of the year by the convenience store industry for its innovation and unique ability to help chains collect, store, update and share store-specific data and photos.

2013 Print Awards

SGIA Gold Print Award - Mosaic Screen Print

‹ INSIGHTS  |  AWARDS 2013 PRINT AWARDS SGIA Print Awards, October 2013 GSP earned two awards, Gold and Honorable Mention, from the Specialty Graphic Image Association in their annual competition. SGIA Gold Print Award “SGIA Gold Print Award – Mosaic Screen Print” “Mosaic” screen print entry received Gold award in the SGIA Golden Image Awards […]

2013 Design Awards

Thorntons General Managers Conference 2012

‹ INSIGHTS  |  AWARDS 2013 DESIGN AWARDS American Graphic Design Award “Thorntons General Managers Conference 2012” The 2012 Thorntons General Managers Conference theme and campaign was designed and produced by GSP’s Design Services team to brand Thorntons yearly conference. The “Refreshing Convenience” idea was inspired by Thorntons prototype store direction, and the GM of the […]

2009 Technology Awards

GSP Surveyor logo

‹ INSIGHTS  |  AWARDS 2009 TECHNOLOGY AWARDS CSP Retailer Choice Award 2009 GSP Surveyor™ (AccuStore predecessor) Our electronic surveying and database management tool was voted the best new software of the year by convenience store industry professionals.

Our Brand Story

GSP started as a printing company in1978. We found our niche supplying in-store signage for convenience stores when retailers guessed quantities they needed. This led to overage, waste and expense. To solve this, we developed software to guarantee on-time delivery of “the right size sign, to the right store, every time.”

In 2014, we started AccuStore with a dedicated team. As software helped drive our growth, we realized that new printing and fulfillment sites near customers could drive business and improve sustainability. We acquired companies that fit GSP’s technical excellence and superior customer service models.

First was Great Big Pictures in Madison, WI in 2015. They lead the field in large format printing and visual merchandising for iconic fashion retailers. Their standards for customer service include award-winning sustainability programs, and expertise to bolster retail environments services.

In 2020, GSP acquired Custom Color in Lenexa, KS. The company supplies printed graphics to leading retailers. Custom Color’s stellar quality in fabric printing also aligns with GSP’s values.

GSP provides branding and marketing services with a focus on site-specific execution to help transform our customers’ growth strategies into store-level success. We design retail environments to engage shoppers and provide superior customer experiences. AccuStore powers our retail marketing, execution and digital display technologies and ensures stores get only what they need. GSP is a forward-thinking company that’s here to serve retailers now, with a focus on their future.

GSP delivers graphics and digital marketing to over 75,000 retail locations. Our experts provide retail branding and marketing services, focused on site-specific execution. Our methods ensure stores get only the POP they need, at the lowest cost. Our Retail Environments team creates and deploys amazing, in-store shopping experiences.