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Retail Better Blog

February 17, 2020
Sure, every retailer’s goal is to drive additional traffic to their stores. However, did you know it can cost five times more to attract a new customer, than it does to retain an existing one? Why not switch your focus by developing or enhancing a customer retention or loyalty program? Increasing customer retention by 5% […]
February 11, 2020
Since 2004, the National Retail Federation (NRF) has been conducting its annual Valentine's Day consumer spending survey. Wonder how Americans plan on spending and celebrating Feb. 14, 2020? Read on. NRF President and CEO, Matthew Shay says: “Valentine’s Day is a sentimental tradition, but gift-giving can be driven by the economy. Consumers spent freely during […]
January 16, 2020
With more than 9,300 physical or brick and mortar stores closing in 2019, it’s easy to blame e-commerce. However the fastest way to turn away customers is with a store that’s dated, unorganized, dirty and/or messy. Stores that sparkle and shine make shoppers feel welcome and confident about the merchandise or services you’re selling. According […]
January 9, 2020
As retail continues to innovate, time-saving offerings such as click-and-collect, buy-now/pay-later (BNPL), Buy Online, Pickup In Store (BOPIS), and delivery options give customers what they need and help retailers stay competitive. Half of U.S. shoppers are taking advantage of click-and-collect for groceries. “Consumers are no longer scouring the store for ingredients to create the perfect […]
December 6, 2019
Say goodbye to 2019’s Living Coral and hello to Pantone’s Color of the Year, Classic Blue. Each year, the color expert selects a new color that best represents the year ahead based upon what’s happening in the world of fashion, décor, technology, art, music, travel, politics, and even social media. This year, we’re blue. Here’s […]

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