How C-Stores & QSRs Celebrate Valentine’s Day - GSP

According to NRF (National Retail Federation), studies show that although fewer consumers admit to celebrating Valentine’s Day, spending is at a record high of $20.7 billion – that’s an increase of nearly 10 billion from 2018.

Who needs roses when you can indulge in a heart-shaped pizza, bagel or donut? Check out a sampling of this year’s sweet Valentine’s Day offerings available at your local convenience stores and quick serve restaurants.

Auntie Anne’s is sharing links to coupons for their special BOGO heart-shaped pretzels via social media.

Bojangles’ brought back its beloved heart-shaped Bo-Berry Biscuits in time for Feb. 14.

Bruegger’s has heart-shaped cinnamon raisin, plan and blueberry bagels.

Chick-fil-A is serving up heart-shaped trays of their 30-count Chick-fil-A Nuggets and 10-count Chick-n-Minis at select locations.

Circle K has been promoting 99-cent cups of its delicious Simply Great Coffee with festive store signage featuring adorable hearts and smiling heart-eyed emjois.

Dunkin’ fans can enjoy heart-shaped donuts, as well as, new Bling Sprinkles Donuts – Chocolate Bling Frosted, Strawberry Bling Frosted and Vanilla Bling Frosted—decked out with special “Bling” Sprinkles.

Einstein Bros. is celebrating Valentine’s Day with heart-shaped bagels -available in a variety of flavors— for pre-order. Plain or chocolate chip heart-shaped bagels can be purchased in-store on Valentine’s Day.

Firehouse Subs has shared coupons for a free dessert with purchase at participating locations via social media.

Krispy Kreme’s new Valentine Conversation Doughnuts—available in Cake Batter, Strawberries & Kreme, Raspberry Filled and Chocolate Kreme Filled—features more than a dozen new and traditional edible phrases. Rewards members were encouraged to pick up a free Conversation Heart Doughnut with any purchase.

Papa Murphy’s commemorated Valentine’s Day by bringing back its popular heart-shaped HeartBaker^® Pizza. “The way people are celebrating Valentine’s Day has changed. Instead of material things, consumers are looking to share experiences that are memorable,” said Laura Szeliga, Chief Marketing Officer, Papa Murphy’s. “The option of baking a delicious scratch-made pizza at home sure beats the idea of fighting the crowds in a restaurant. The HeartBaker Pizza is our favorite way of sharing the love!”

Qdoba’s #QDOBAforaKiss campaign offers a free entrée with the purchase of an entrée in exchange for sharing “a kiss with anyone or anything.”

Starbucks brought back its Cherry Mocha in time for Valentine’s Day as well as sweet Valentine’s-themed cake pops and heart-shaped sugar cookies.

Stewart’s Shops is advertising 50-cent-cones on Feb. 14 via Twitter.

Waffle House continues its annual tradition with 200 participating restaurants taking reservations for a romantic Valentine’s Day dinner Thursday.

Wawa is promoting their popular Siptopia™ handcrafted beverages as a sweet treat.

White Castle is taking Valentine’s Day reservations at various locations both Thursday and Friday.

YesWay are making us all LOL by alerting shoppers searching for “The Perfect Man,” to stop by stores to celebrate #SinglesAwarenessDay the YesWay.

GSP provides award-winning marketing, design, visual merchandising, food photography, best-in-class graphics and smart POP program management to more than 65,000 retail locations throughout North America. Contact us to learn more.