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Photo Shoot Captures Appetizing Images for New Foodservice Line

Circle K logo


To create a photo shoot for Circle K Corporate’s new line of foodservice offerings—focusing on the fresh sandwiches, subs, burritos, salads and coffee—rolling out in Charlotte and then all Circle K Divisions. The intent of the new food photography was to create new appetizing images that whet the customers’ appetite and entice them to try the new food and drink offerings, and also reinforce the Circle K photography brand.

“GSP captured the idea that the food is fresh—and all of the images were consistent, beautifully styled and photographed.”

Larry Brueggemier
Vice President of Foodservice Development

sandwich food photography
burrito food photography


GSP’s photography team, consisting of an art director, photographer, stylist and assistant, planned and scheduled the shoot at the Studio at GSP. The end result—a total of 20 professionally styled and beautifully shot images: four fresh sandwiches, four fresh subs, four fresh burritos, four fresh salads and two coffee cup shots. These food images will serve as a working portfolio and the foundation for the marketing of Circle K foodservice offerings.
salad food photography
sandwich food photography
Circle K coffee cup

Our Brand Story

GSP started as a printing company in1978. We found our niche supplying in-store signage for convenience stores when retailers guessed quantities they needed. This led to overage, waste and expense. To solve this, we developed software to guarantee on-time delivery of “the right size sign, to the right store, every time.”

In 2014, we started AccuStore with a dedicated team. As software helped drive our growth, we realized that new printing and fulfillment sites near customers could drive business and improve sustainability. We acquired companies that fit GSP’s technical excellence and superior customer service models.

First was Great Big Pictures in Madison, WI in 2015. They lead the field in large format printing and visual merchandising for iconic fashion retailers. Their standards for customer service include award-winning sustainability programs, and expertise to bolster retail environments services.

In 2020, GSP acquired Custom Color in Lenexa, KS. The company supplies printed graphics to leading retailers. Custom Color’s stellar quality in fabric printing also aligns with GSP’s values.

GSP provides branding and marketing services with a focus on site-specific execution to help transform our customers’ growth strategies into store-level success. We design retail environments to engage shoppers and provide superior customer experiences. AccuStore powers our retail marketing, execution and digital display technologies and ensures stores get only what they need. GSP is a forward-thinking company that’s here to serve retailers now, with a focus on their future.

GSP delivers graphics and digital marketing to over 75,000 retail locations. Our experts provide retail branding and marketing services, focused on site-specific execution. Our methods ensure stores get only the POP they need, at the lowest cost. Our Retail Environments team creates and deploys amazing, in-store shopping experiences.