‹ INSIGHTS  |  PRESS RELEASE

GSP DRIVES PRODUCTION WITH NEW, HIGH-VOLUME DURST RHO PRINTER

Clearwater, Fla., Mar. 23, 2017 – GSP, a leading provider of retail services, is proud to announce that it has acquired a new high-quality, high-volume printer to speed production capability and capacity.

GSP chose a Durst Rho 312R print system, which can be used for quality back-lit signage, POP, banners or even fine art printing. According to Vice President of Operations Elaine Scrima, “This roll-to-roll printer offers a unique combination of excellent image quality along with unrivalled production speed that will help GSP become even more efficient in handling the varied needs of our growing client base.”

“This new print system features a high performance variable drop print head technology,” said Scrima. “It can print two large rolls of media at the same time using individual print queues. This allows us to maximize our production flow to accommodate demand.”

“Maintaining our leadership in print quality is important to GSP,” added Scrima. “This will help to expand our capacity and work hand-in-hand with our smart distribution technology to guarantee the right sign gets to the right store every time.”

ABOUT GSP

Founded in 1978, GSP is a retail services provider located in Clearwater, Florida, with three regional production facilities (Clearwater; Provo, Utah; and Madison, Wisconsin). By using surveys and a proprietary software system, GSP helps retailers accurately measure and store site data, guaranteeing the right size sign is delivered to the right store every time with no overage. GSP offers award-winning marketing, design services, visual merchandising, food photography, best-in-class graphics and smart POP program management to more than 60,000 retail locations throughout North America. Recent growth led GSP to add AccuStore, a survey, app and site profiling software brand, and the large-format graphics lab Great Big Pictures, which specializes in fashion retail. For more information, visit www.gspretail.com.

Contact: Marketing – GSP (Email: marketing@gspretail.com, Voice: 727-532-0647)

Our Brand Story

GSP started as a printing company in1978. We found our niche supplying in-store signage for convenience stores when retailers guessed quantities they needed. This led to overage, waste and expense. To solve this, we developed software to guarantee on-time delivery of “the right size sign, to the right store, every time.”

In 2014, we started AccuStore with a dedicated team. As software helped drive our growth, we realized that new printing and fulfillment sites near customers could drive business and improve sustainability. We acquired companies that fit GSP’s technical excellence and superior customer service models.

First was Great Big Pictures in Madison, WI in 2015. They lead the field in large format printing and visual merchandising for iconic fashion retailers. Their standards for customer service include award-winning sustainability programs, and expertise to bolster retail environments services.

In 2020, GSP acquired Custom Color in Lenexa, KS. The company supplies printed graphics to leading retailers. Custom Color’s stellar quality in fabric printing also aligns with GSP’s values.

GSP provides branding and marketing services with a focus on site-specific execution to help transform our customers’ growth strategies into store-level success. We design retail environments to engage shoppers and provide superior customer experiences. AccuStore powers our retail marketing, execution and digital display technologies and ensures stores get only what they need. GSP is a forward-thinking company that’s here to serve retailers now, with a focus on their future.

GSP delivers graphics and digital marketing to over 75,000 retail locations. Our experts provide retail branding and marketing services, focused on site-specific execution. Our methods ensure stores get only the POP they need, at the lowest cost. Our Retail Environments team creates and deploys amazing, in-store shopping experiences.