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‹ INSIGHTS  |  PRESS RELEASE

GSP to Highlight Traffic-Driving and Cost-Saving Convenience Store Solutions at NACS Show

Discover Store Profiling Technology, Retail Environments and Store-Specific Marketing Ideas Designed to Drive Store Traffic and Sales at Booth #3523

Clearwater, Fla., Sept. 30, 2019 – GSP, a leading provider of award-winning creative retail marketing services and solutions, returns to the National Association of Convenience Stores (NACS) Show, Oct. 1-4 at the Georgia World Congress Center in Atlanta.

“With convenience store and fuel M&A; activity at an all-time high, retailers need the support from a service provider who understands their needs and can help them solve some of the challenges associated with growing and differentiating their stores,” said GSP’s Chief Operations Officer, Kevin Farley.

Though the c-store landscape is constantly evolving, retailer’s top concerns—increasing foot traffic and cutting costs—remain the same. “From brand development to affordable legacy store remodeling, we have developed proven strategies that drive traffic from the forecourt to the store, build loyalty and give our clients that competitive edge they need to stay ahead of the competition.”

“Retailers looking to do more with less, depend on our cost-cutting solutions such as store profiling and audits, to help reduce their overall expenses,” explained Kevin.

NACS attendees are invited to booth #3523 to view GSP’s portfolio and learn about the company’s results-driven retail environment and technology solutions and services.

Additional information is also available by emailing marketing@gspretail.com or calling 727-532-0647.

ABOUT GSP

Now celebrating 41 years of business, GSP is a retail services provider located in Clearwater, Florida, with three regional production facilities (Clearwater; Provo, Utah; and Madison, Wisconsin). By using surveys and a proprietary software system, GSP helps retailers accurately measure and store site data, guaranteeing the right size sign is delivered to the right store every time with no overage. GSP offers award-winning marketing, design services, visual merchandising, food photography, best-in-class graphics and smart POP program management to more than 60,000 retail locations throughout North America. Recent growth led GSP to add AccuStore®, a survey, app and site profiling software brand, and the large-format graphics lab Great Big Pictures, which specializes in fashion retail. For more information, visit gspretail.com.

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GSP Companies Corporate
14055 46th Street North, Suite 1112
Clearwater, FL 33762

Florida Operations
5400 140th Avenue
Clearwater, FL 33760

Wisconsin Operations
5701 Manufacturers Drive
Madison, WI 53704

Utah Operations
1281 South 350 East
Provo, UT 84606

Kansas Operations
14320 W. 101st Terrace
Lenexa, KS 66215

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Our Brand Story

GSP started as a printing company in1978. We found our niche supplying in-store signage for convenience stores when retailers guessed quantities they needed. This led to overage, waste and expense. To solve this, we developed software to guarantee on-time delivery of “the right size sign, to the right store, every time.”

In 2014, we started AccuStore with a dedicated team. As software helped drive our growth, we realized that new printing and fulfillment sites near customers could drive business and improve sustainability. We acquired companies that fit GSP’s technical excellence and superior customer service models.

First was Great Big Pictures in Madison, WI in 2015. They lead the field in large format printing and visual merchandising for iconic fashion retailers. Their standards for customer service include award-winning sustainability programs, and expertise to bolster retail environments services.

In 2020, GSP acquired Custom Color in Lenexa, KS. The company supplies printed graphics to leading retailers. Custom Color’s stellar quality in fabric printing also aligns with GSP’s values.

GSP provides branding and marketing services with a focus on site-specific execution to help transform our customers’ growth strategies into store-level success. We design retail environments to engage shoppers and provide superior customer experiences. AccuStore powers our retail marketing, execution and digital display technologies and ensures stores get only what they need. GSP is a forward-thinking company that’s here to serve retailers now, with a focus on their future.

GSP delivers graphics and digital marketing to over 75,000 retail locations. Our experts provide retail branding and marketing services, focused on site-specific execution. Our methods ensure stores get only the POP they need, at the lowest cost. Our Retail Environments team creates and deploys amazing, in-store shopping experiences.