‹ INSIGHTS | PRESS RELEASE
GSP’s AccuStore Enhancements Increase Efficiency and Flexibility for Marketers and Field Teams
CLEARWATER, Fla., June 29, 2026 – AccuStore, the in-store marketing platform from GSP, continues to advance retail execution with a new round of enhancements designed to improve campaign management, inventory control, and operational efficiency. The latest updates introduce greater flexibility for managing promotions, enhanced visibility into campaign progress, streamlined sign management, and expanded Pricebook capabilities. Together, these enhancements help retail marketing teams simplify complex workflows, improve accuracy, and execute localized campaigns more effectively across their store networks.
The newest AccuStore releases reflect an ongoing commitment to delivering practical innovations that help retailers manage promotional programs with greater confidence, efficiency, and control.
Here’s a breakdown of these updates and enhancements from AccuStore:
New Tagging Feature for Marketing Collateral Inventories
AccuStore now allows administrators to set tags on inventory items for a convenient and accessible shopping journey by store users. Store users may filter catalog lists by one or more tags using “and” or “or” logic, enabling ease of browsing for their marketing collateral needs.
Sign Ordering Short Cuts
AccuStore streamlines the sign ordering process with short cuts such as the ability to add groups of signs.
Enhanced Pricebook Features
The sections within price book have been adjusted for user experience, including additional calculated fields. There is also the ability for accounts to add custom price book fields that they need for management. Also, additional security has been enhanced for end users of pricebook.
“Retailers ask their marketing teams to do more with greater speed, precision, and accountability than ever before,” said Autumn Welch, Vice President of Product at AccuStore. “These latest enhancements simplify campaign management and improve inventory visibility. From campaign planning through store-level execution, we’re focused on delivering tools that help our customers work smarter and achieve better results.”
About GSP
GSP provides industry leading retail solutions that drive traffic, reduce costs, and enhance customer experience. GSP delivers 100% store-specific in-store marketing programs to more than 70,000 retail locations from its four G7 print and fulfillment facilities throughout the U.S. GSP also offers turnkey design, manufacturing and installation for full-scale store remodels and décor refreshes. GSP’s award-winning design team supports retail environments, visual merchandising, photography, and graphics. Additionally, GSP’s AccuStore® store intelligence technology maintains a single source of accurate site data to help retailers target their growth initiatives to the specific needs of each store. Founded in 1978, GSP’s companies include Great Big Pictures and Custom Color, which supply graphics, visual merchandising, and retail execution to leading consumer and retail brands throughout the United States. For more information, visit gspretail.com.
About AccuStore
AccuStore is the result of more than 40 years of helping retailers gain store-level intelligence to enhance operations, marketing, facilities, management, loss prevention and human resources. Its enhanced store profiling technology makes it easy for consumer-facing businesses to access real-time information about every site. AccuStore customizes a database of site-level details and stores it security on a cloud-based platform with a web interface and mobile 24/7 access. The mobile app enables managers to turn their strategic plans into store level results on the go. A GSP company, AccuStore is based in Clearwater, Fla. For more information, visit accustore.com.
Email: marketing@gspretail.com
This article was originally published on accustore.com.