GSP Marketing Technologies Adds State-of-the-Art Digital Presses; Increasing Production Capacity

Clearwater, FL, May 16, 2011 – GSP Marketing Technologies (GSP), a leading provider of retail services, announced a major expansion of its production and fulfillment capacity with the recent acquisition and installation of two new large-format screen presses for its Clearwater, Florida location, the addition of two screen press shifts in its Utah production facility and the acquisition of two new flatbed UV digital presses.


"We are very excited about how this new equipment will impact our customers’ stores,” said Elaine Scrima, GSP’s Director of Operations.  “These new presses will significantly increase our production capabilities and enhance throughput as our customers’ demands continue to change to meet the challenging retail environment.


The digital production expansion includes two new Oce Arizona 550XT presses, recognized as offering best-in-class image quality through Oce’s proprietary Variadot imaging technology.  “The ability of these presses to generate dots ranging from 6 picolitres to 42 picolitres will enable us to offer an unmatched blend of sharp resolution and color accuracy,” added Scrima.


GSP’s new screen presses will expand GSP’s capacity for higher run counts and improve overall quality as part of the continued investment in G7® Qualification. GSP is one of approximately 20 printers in the U.S. to achieve the G7® Master Printer Qualification from IDEAlliance in both digital and screen-printing methods. G7® is a method for calibrating imaging devices to ensure consistency across multiple production runs for the highest quality POP regardless of print method or production facility.


About GSP Marketing Technologies
GSP Marketing Technologies, Inc. (GSP) is the leader in strategic marketing at the point of purchase. For more information, visit


Krista Brechner, Marketing Coordinator - GSP Marketing Technologies, Inc.
Voice: 727-532-0647 ext. 5836