Clearwater, FL - June 01, 2005 – GSP Marketing Technologies, the leading provider of Point-of-purchase Marketing solutions for the convenience retail industry, today announced the addition of dynamic graphic previews to its CStoreSigns.com offering, a POP signage service designed for independent convenience store owners. CStoreSigns.com provides professionally-designed, customizable POP through an easy to use online interface, helping independent c-store owners to promote their most profitable products.
CStoreSign.com's new dynamic preview feature allows customers to enter promotional text and see changes on the fly, making it easier for c-store owners to review their sign choices before purchase.
"GSP has long assisted large c-retailers with developing and executing their POP advertising strategy and are now offering our expertise to independents who want to take advantage of their local focus,'' said Geoff Neuhoff, COO of GSP Marketing Technologies Inc.
GSP specializes in helping C-store marketing professionals to increase store sales by tailoring POP programs to the specific needs of each retail location. With tools such as POPManager, a web-based point-of-purchase management tool, and POPRender, the first application to generate 100% store-specific POP placement guides, GSP enables C-store marketers' to run highly-sophisticated POP programs that remain under budget and free of store-level execution issues.
CStoreSigns.com by GSP Marketing Technologies provides independent c-store owners with professionally designed POP at reasonable prices. CStoreSigns.com allows independent c-store owners to customize POP in real time and to preview and print their promotions from a catalog of eye catching, professional designs, created by GSP's staff of experienced artists.
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About GSP Marketing Technologies
With over 30 years of experience in managing marketing programs, GSP Marketing Technologies, Inc. (GSP) offers customers a vertically integrated marketing solution that includes marketing database management, site data management tools, POP engineering services, creative design, print production, logistics management, retail branding, compliance management and campaign / category effectiveness management. Leading retailers and consumer products marketers rely on GSP’s technology to maintain best-in-class marketing programs.
Krista Brechner, Marketing Coordinator - GSP Marketing Technologies, Inc.
Voice: 727-532-0647 ext. 5836