GSP Adds Critical Level Monitoring Functionality to its Inventory Management Software POPAssetManager

Clearwater, FL, April 12, 2011 ? GSP Marketing Technologies (GSP), a leading provider of retail services, today announced their proprietary inventory management software application POPAssetManager? now provides critical level monitoring functionality through automatic daily low inventory notifications.


POPAssetManager's new feature allows users to send a custom notification to a designated customer contact, notifying them as inventory quantities fall below the pre-defined reorder level. This critical level monitoring functionality will make it even easier for retailers to keep track of on-hand signage inventory, and know exactly when to place a replenishment order.


When combined with POPAssetManager's business logic rules, which allow you to control inventory requests based on spending levels, the new critical level functionality will enhance the overall store communications and budget spending process.


"It's imperative that inventory levels are sufficient in order for retailers to provide high-quality store support," said Kevin Farley, GSP's Vice President of Marketing. "We strive to anticipate client needs in the ever-changing retail environment, and are pleased to provide this new critical level monitoring feature as POPAssetManager continues to be the industry-leading way for retailers to manage inventory."


About GSP POPAssetManager?
GSP?s POPAssetManager? is the easy way to manage inventory of your brand?s POP, and to keep stores looking great. Whether you need assistance maintaining inventory on permanent signage, or would like to save money by producing large runs of frequently used POP items, POPAssetManager? will let you know exactly what you have on hand, and when you might consider re-stocking in an easy to use web interface. It can also significantly reduce freight costs through the consolidation of vendor supplied material, permanent signage, and monthly POP into a single shipment to each individual store location. To find out more about the suite of POPAssetManager? applications, please visit:


GSP provides a wide range of user-friendly software applications for retailers that allow them to more quickly capture and analyze information, enabling them to target opportunities, improve execution and create success at the store level.


About GSP Marketing Technologies
GSP Marketing Technologies, Inc. (GSP) is the leader in strategic marketing at the point of purchase. For more information, visit


Krista Brechner, Marketing Coordinator - GSP Marketing Technologies, Inc.
Voice: 727-532-0647 ext. 5836