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GSP Adds Data Ownership, Mobile Email Capture Capabilities and Enhanced Site Visibility to its Site Survey Management Software GSPSurveyor™

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Clearwater, FL, November 14, 2012 –  GSP, a leading provider of retail services, today announced their proprietary site profile management platform, GSPSurveyor™, has new data management capabilities, providing improved data sharing across departments and from the field.

The system’s new data ownership feature enables administrators to define who is responsible for each profile item, and the level of control over the data. Ownership rule options for each profile data include:

  • The owner receives a real-time email notification of any change
  • Changes are pending until approved
  • No changes are allowed other than by the owner
  • All users are allowed to make any changes without notification or approval

“GSPSurveyor’s new data ownership and group-based security tools will improve site intelligence by enabling better collaboration and communication across the organization without compromising accuracy,” said Nancy Carter, GSP’s Site Intelligence Product Manager. “And the new Captures feature using email or the mobile app will help initiate a workflow, draw immediate attention to a critical issue or provide positive reinforcement of a best practice. We are pleased to provide these new features as GSPSurveyor™ continues to be the industry-leading way for retailers to manage site profile data.”

ABOUT GSPSurveyor™

GSPSurveyor™ is an enhanced store profile system that allows retailers to build and maintain store level details on various attributes as well as perform various surveys directly to the field level. GSPSurveyor™ Mobile enables managers to turn their strategic plans into store-level results by making better use of store-level intelligence. Store ride notes can be captured via GSPSurveyor™ Mobile to facilitate discussions about field-level challenges. Utilization of GSPSurveyor™ in conjunction with GSPSurveyor™ Mobile greatly improves the retailer’s ability to monitor and maintain site specific data and ensures that every site profile is always accurate. To find out more about GSPSurveyor™, visit www.gspretail.com/gspsurveyor.

ABOUT GSP

GSP helps consumer facing businesses transform their growth strategies into store-level results. Our site intelligence software optimizes planning and enables flawless store-specific retail execution. Our survey services ensure that retailers know the details of every store to improve capital expenditure decisions, store understanding and store support. Our design team provides foodservice graphic and industrial design solutions tailor made for retail results. And our point of purchase management team leverages expertise in design, production, fulfillment and data management to maximize return on in-store marketing efforts. We make retail better. For more information, visit www.gspretail.com.

Contact: Marketing – GSP (Email: marketing@gspretail.com, Voice: 727.532.0647)