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GSP - Retail Insider

March 2016 VOLUME 8 ISSUE 1
In this Issue
Keeping You Updated: FDA Menu Labeling
Meet the Three New Players in the C-Store Game
The Psychology of The Store Experience – Part 3: How a Consumer Decides What to Purchase
McDonald’s Design Metamorphosis

Top tweets from
@retailbetter
Redefining retail design: thinking innovation first @VMSD #StoreExperience http://ow.ly/XpASD

Posted on 22 Jan 2016

Very “cool” door marketing idea #StoreExperience @cs_products http://ow.ly/W28Sx

Posted on 17 Dec 2015

GSP News
GSP and Great Big Pictures Head to StorePoint Retail 2016 with Innovative Solutions to Improve Store Execution
Thinking BIG: AccuStore® Will Show How to Optimize Store Efficiency and Execution at Retail’s BIG Show
GSP Thanks Customers with Donations to Multiple Charities
More GSP News

Keeping You Updated: FDA Menu Labeling

The Common Sense Nutrition Disclosure Act of 2015, a tweak to the mandatory menu labeling provisions that the Food and Drug Administration (FDA) added to the Affordable Care Act (aka Obamacare) passed the U.S. House of Representatives... FULL STORY

Meet the Three New Players in the C-Store Game


Just as Walmart is closing its small format stores, three other retail big-leaguers are jumping into the arena in a big way: Target, Publix and H•E•B. The thing they all have in common? Legions of loyal fans, according to a recent study.... FULL STORY

The Psychology of The Store Experience – Part 3: How a Consumer Decides What to Purchase


In this four-part series, GSP explores the psychology of shoppers, how the consumer processes information in-store and how to translate that into an effective in-store strategy. Part 1 reviewed why the consumer shops and what they consider... FULL STORY


McDonald’s Design Metamorphosis

McDonald’s is well on its way to transforming the brand into a “contemporary restaurant experience,” to use the words of CEO Steve Easterbrook. At least seven ad agencies took part in its recent packaging redesign project. The brown kraft paper bags now feature oversized golden arches... FULL STORY



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